Terms of Service

1. Provider

The Service is provided by Niccolò Scotellaro, sole proprietorship, VAT no. 02818680031 (the «Provider»). Publiqo is a proprietary application developed by the Provider. Contact: info@publiqoapp.com.

2. Description of the Service

Publiqo is an editorial productivity tool that, through third-party artificial intelligence models, assists the user in creating editorial plans, texts and visual content (posts, stories, carousels, reels, newsletters) for the social channels of the brands managed by the user. The Service is offered as «software as a service» (SaaS) and may evolve over time with the addition, modification or removal of features.

3. Registration and account

To use the Service you must create an account by providing truthful, complete and up-to-date data (first name, last name, company, phone, email). The user is responsible for the confidentiality of their credentials and for any activity carried out through their account, and may enable two-factor authentication for greater security. The user must be of legal age and, if acting on behalf of a company, must have the authority to accept these Terms.

4. Plans, prices and payments

The Service is offered through paid plans with different usage limits (number of brands, production pace, features), preceded by a 7-day trial period: a payment method is requested upon subscription, but the charge is only made at the end of the trial, which can be cancelled at any time before it expires at no cost. Details and current prices are shown on the Pricing page. The Provider may change plans and prices with notice; changes do not apply retroactively to periods already paid for. Applicable taxes are borne by the user where required. The specific conditions for billing, renewal, withdrawal and refund of paid plans are made available at the time of subscription.

5. Permitted use and prohibitions

The user undertakes not to use the Service to:

• pursue unlawful purposes or violate laws, regulations or the rights of third parties;
• upload, generate or distribute content that is illegal, defamatory, deceptive, or that infringes copyright, trademarks, other intellectual property rights or the personal data of third parties without a legal basis;
• gain unauthorized access to the systems, circumvent usage limits, carry out reverse engineering or activities that compromise the security and availability of the Service;
• resell, sublicense or make the Service available to third parties without authorization.

The user warrants that they hold all the rights necessary for the materials (texts, images, videos, logos) they upload or have processed by the Service.

6. User content and ownership

The user retains ownership of the materials they upload and of the content they generate through the Service, which they may use and publish freely. Solely for the purpose of providing the Service, the user grants the Provider a technical, non-exclusive and limited license to process, store and handle such materials (including through the providers referred to in section 9). The Provider claims no ownership over the user's content.

7. Publiqo intellectual property

The software, the «Publiqo» trademark, the design, the templates, the documentation and every component of the platform are the exclusive property of the Provider or its licensors and are protected by applicable law. These Terms do not transfer to the user any intellectual property right in the Service, other than the limited right to use it in accordance with these Terms.

8. Artificial intelligence: transparency, nature and limits

The Service generates content through third-party artificial intelligence models, starting from the materials provided by the user (photos, videos, brand information). In accordance with Regulation (EU) 2024/1689 (the «AI Act»): the customer assistant built into the app is an artificial intelligence system, not a human operator, and is identified as such in the interface; the content produced by the Service is artificially generated and is subject to the user's review and approval before any publication (human oversight). Any transparency obligation towards the user's own audience about the artificial nature of the published content, where required by the regulations applicable to their sector, remains with the user.

The generated content may contain inaccuracies, errors or elements that are unsuitable for the context: they are proposals to be reviewed. The user is solely responsible for verifying, editing and publishing the generated content, as well as for its lawful use (including regulations on advertising, transparency and third-party rights). The Provider does not guarantee the accuracy, originality or fitness for a specific purpose of the generated content.

9. Third-party services

To provide the Service, the Provider relies on third-party providers (hosting, database, email sending and artificial intelligence models). The list and role of such providers in the processing of data are described in the Privacy Policy. Using the Service means that some data and content are also processed by such providers to the extent necessary to provide it.

10. Availability of the Service

The Provider endeavours to keep the Service available and functioning, but does not guarantee uninterrupted or error-free operation. The Service may be suspended, in whole or in part, for maintenance, updates, technical causes, force majeure or causes attributable to third-party providers.

11. Warranties and disclaimers

The Service is provided «as is» and «as available». To the maximum extent permitted by applicable law, the Provider disclaims all implied warranties, including those of merchantability, fitness for a particular purpose and non-infringement. The mandatory warranties provided by law in favour of consumers remain unaffected.

12. Limitation of liability

To the maximum extent permitted by law, the Provider is not liable for indirect, incidental or consequential damages, loss of data, profits or opportunities arising from the use of or inability to use the Service or the generated content. Should the Provider's liability be established in any event, it shall be limited, in the cases permitted by law, to the amounts actually paid by the user for the Service in the twelve months preceding the event. Nothing in these Terms excludes or limits liability that cannot be excluded or limited by law.

13. Suspension and termination

The user may stop using and close their account at any time. The Provider may suspend or terminate access in the event of a breach of these Terms, unlawful use or risk to the security of the Service or of third parties. Upon termination, data and content may be deleted as indicated in the Privacy Policy, without prejudice to the retention obligations required by law.

14. Changes to the Terms

The Provider may amend these Terms to align them with developments in the Service or in the law. Material changes will be communicated by appropriate means (e.g. a notice in the application or by email). Use of the Service after the changes take effect constitutes acceptance of them.

15. Governing law and jurisdiction

These Terms are governed by Italian law. For disputes with «consumer» users, the court of the place of residence or domicile of the consumer, if located in Italy, has exclusive jurisdiction. For «professional» users, the court of the place where the Provider is based has jurisdiction, unless otherwise required by a mandatory rule.

16. Contact

For any communication regarding these Terms: info@publiqoapp.com.