Social media content for cafés

Your day is already a content plan.

Breakfast, coffee break, aperitivo: the material is right in front of you every day. Publiqo puts it in order and dresses it in your colours.

From 69 per month on the annual plan · no credits to count

Vertical story about freshly baked breakfast pastries, with an invitation to drop by
Storyphoto by bynamnamnam, from Pexels
Post about the coffee offering, with a cappuccino close-up and category badge
Postphoto by Pixabay, from Pexels
Post about Friday aperitivo, with a prompt to book a table
Postphoto by Mihaela Claudia Puscas, from Pexels

Publiqo composed these examples from stock photos, because we don't have yours yet. That is exactly the point: the engine doesn't invent images, it dresses them. With your photos, the result is yours.

A café creates content without even noticing: the croissant at seven, the cappuccino at eleven, the sharing board at six. Publiqo takes those photos and turns them into stories, posts and carousels with copy and hashtags ready to go, one for each slot in the week. No image is generated — they are yours, with your branding on top. Sixty-nine euros a month, compared with the 300–500 euro of a social media manager.

What to post, when you don't know what to post

Three threads your trade produces by itself, every week, without having to invent them.

01

The rituals of the day

A café marks out the hours of a neighbourhood: the croissant at seven, the coffee at eleven, the spritz at six. Posting in that rhythm is the most natural way to stay top of mind — because you are telling a story people already live by.

02

Fresh products

What came out of the oven this morning, the tart that sold out by midday, the dish of the day. It is content with an expiry date, and that expiry date is exactly what nudges someone to get up and come in.

03

The faces and the atmosphere

The people behind the counter, the full tables, the Friday soundtrack. A café does not sell coffee: it sells a place to be, and that can only be told through the people inside it.

Why the photos have to be yours

A stock cappuccino is perfect, and it is not yours. Yours has your cup, your counter, your morning light — and that is what makes people say “I know it, it’s the one on the corner”. In a neighbourhood business, recognition matters more than perfection, and no stock library in the world can photograph your counter.

The maths, plainly

Having someone do it

300–500 € a month

Doing it with Publiqo

69per month

Three hundred euros is the starting rate a freelancer charges for eight to twelve pieces of content a month. For a café, the maths is simpler than elsewhere: the gap between that figure and the 69 € Light plan is covered by roughly twenty extra breakfasts a month.

What a café should post in a week

Three posts are enough, and you can take every photo while you work: none of them asks you to step away from the counter.

Monday or TuesdayBreakfast: what came out of the oven today. That is when people decide where to stop tomorrow.
MidweekA coffee detail — the blend, the extraction, the cup — that shows expertise without spelling it out.
Thursday or FridayThe weekend aperitivo: what people are drinking, what they are eating, what the room looks like when it is full.
WeekendThe people behind the counter. It is the content that turns a passing customer into a regular.

Questions

I have very little time. How much do I really need?

Take a few photos during the week — five or six are enough — and five minutes to download the content and publish it. You do not touch the content plan, the copy or the design.

I change products often. Can I update things quickly?

You upload the new shots and production picks them up straight away. The ones left out are not lost: they stay in the library and come back in later rounds.

Can I use the same content on Facebook and Instagram?

Yes, the formats produced work for both. Stories and Reels are vertical 1080×1920, posts and carousels 1080×1350 — the sizes the two platforms currently recommend.

How does the trial work?

Seven days to try everything: upload photos and generate content. The card is only asked at the end, and if you don't continue we charge you nothing.

Can I cancel any time?

Yes, from your account, with no phone calls or forms. The content already produced stays yours and you can download it whenever you want.

Does Publiqo post for me?

No, and that is a choice. It produces ready files — images, videos, captions and hashtags — and you publish them: no access to your profiles, no risk to your account. It's the last touch, and it takes thirty seconds.

What language is the content in?

The language you choose for the brand, regardless of the language you use the app in. If you work in two languages, open two brands.

Next week is already done.

You upload the photos, you find the content ready. Seven days to try, no card until the end.

Try 7 days free
Social media content for cafés · Publiqo