Trust is built before the first appointment.
Measured, informative copy, with no promises. Publiqo writes it, and you review and approve it before anything goes live.
From 69 € per month on the annual plan · no credits to count
Publiqo composed these examples from stock photos, because we don't have yours yet. That is exactly the point: the engine doesn't invent images, it dresses them. With your photos, the result is yours.
In healthcare, communication follows strict rules, and the content that works is not content that promises, but content that explains. Publiqo creates Stories, Posts and Carousels every week using photos of your medical practice, with informative copy — how an appointment works, what to bring, when test results arrive. No made-up patients, no stock-photo white coats. From €69 a month, compared with €400–700 for a healthcare communications consultant.
What to post, when you don't know what to post
Three threads your trade produces by itself, every week, without having to invent them.
The questions you are always asked
How long the appointment lasts, what to bring, whether a referral is needed, when test results arrive. Answering these publicly reduces the anxiety of people who need to book — and it is the most useful content a medical practice can produce.
The method, not the diagnosis
How you work, how much time you give, what happens after the appointment. This is what sets one medical practice apart from another, and it can be communicated without ever going into the clinical details of a case.
The practice and the people who work there
The waiting room, opening hours, how to get there, who answers the phone. It may seem basic: it is exactly what people look for before deciding where to go.
Why the photos have to be yours
Stock healthcare photos are instantly recognisable: spotless white coats, catalogue smiles, consulting rooms that do not exist. Your real medical practice — however simple, however small — shows people what kind of place they will actually walk into, and removes the one thing that truly holds back a booking: not knowing. In a profession where trust is the product, the only image that helps is one that matches reality.
The maths, plainly
Having someone do it
€400–700 a month
Doing it with Publiqo
69 € per month
Healthcare communications cost more than average because they require caution: €400 to €700 a month for eight to twelve pieces of content. The Light plan costs €69 and leaves the review in your hands, which here is no small detail; one extra first appointment a month covers the year.
What a medical practice should post in a week
Two or three posts are enough: here, restraint matters more than frequency, and posting too much does more harm than good. None of this content needs a patient.
Questions
Healthcare advertising has specific rules. Does Publiqo take them into account?
The copy we produce is informative and does not promise cures or results. But responsibility for publication remains yours and that of your professional body: we produce the files, you decide what goes out. With the Pro plan you can review and amend every text before publication.Can I show patients?
No, unless you have explicit, documented consent — and in healthcare this is an area that must be handled with the utmost caution. The content that works for a medical practice does not need patients: it talks about the practice, the method and the frequently asked questions.We are a polyclinic with several specialists. How should we organise it?
One brand only, with specialties as categories: the plan rotates them so none disappears. Separate brands are only needed for locations with different names and branding.How does the trial work?
Seven days to try everything: upload photos and generate content. The card is only asked at the end, and if you don't continue we charge you nothing.Can I cancel any time?
Yes, from your account, with no phone calls or forms. The content already produced stays yours and you can download it whenever you want.Does Publiqo post for me?
No, and that is a choice. It produces ready files — images, videos, captions and hashtags — and you publish them: no access to your profiles, no risk to your account. It's the last touch, and it takes thirty seconds.What language is the content in?
The language you choose for the brand, regardless of the language you use the app in. If you work in two languages, open two brands.Also for these trades
Next week is already done.
You upload the photos, you find the content ready. Seven days to try, no card until the end.
Try 7 days free